Driven my time and the accessibility of supporting test technologies it’s quite easy to embark on carrying out tests (execution). Yet in hindsight we regularly fail to achieve a sense of satisfaction in terms of completeness and the achievement. To achieve improvements and to set our automation goals on a positive path we well delve into what measures we must take. Using a very simply illustration the presentation will explore some of the omissions in our approach, the areas that are regularly overlooked, and creating an automated folio that is right on value and not mislead by the number of tests conditions created. In conclusion a frank self-examination will be shared as to where automation has gone afield and created an atmosphere of discredit.