For South African organisations to shorten sales cycles, increase revenue and acheive better marketing ROI; marketing automation is the natural answer. These automated solututions manage the process of converting prospects to buyers by automating and integrating tasks and workflows such as: – Demand Generation – Lead Management – Sales and Marketing alignment – Rich Data Science – Content creation – Omnichannel communications – Crafting personalized, humanized customer journeys In this presentation I will go through the steps for setting up a marketing automated environment. What? How? When? Give relevant and real examples and results, next to a brief summary of the latest marketing trends.

March 1 @ 13:15
13:15 — 14:00 (45′)